Borja Javierre i Moyano

My background is software development and electrical engineering. Before VLIRTZ I also spent time in business, sales and marketing in other ventures, which is why the work here sits between product, delivery and finding customers rather than in only one of them.

I founded VLIRTZ in late 2025 to help companies that needed software actually implemented: websites, workflows, portals, dashboards, and now AI agents that do real work inside those systems. The recurring pattern in that work is a process that depends on one person's judgement and therefore does not scale, which is the problem most of our agent builds address.

I work in English, Swedish and Spanish. The brand is based in Stockholms lan and works with clients across Europe and the Middle East.

Mostly the unglamorous half of AI agent work: measuring a workflow before automating it, why retrieval quality matters more than model choice, where a human should stay in the loop, and how European data protection rules change the architecture rather than just the paperwork.

I try not to write anything I have not actually run into. If a post makes a claim about how long something takes or what it costs, it is because I have done it, and where I am extrapolating I say so.